Often, creators struggle to come up with eye-catching content that will stop someone from scrolling past their feed. There is so much new content being pumped out every second, 2.5 quintillion bytes, to be exact. If you've never heard of quintillion before, it means a billion of a billion or a million trillion of megabytes (work that one out!). An average person creates 1.7 MB of social media data every second.
So you're probably wondering, 'How will my content stand out?' Well, we have a list of the best editing tools you can use to elevate your content to set you apart from your peers and really wow your followers.
Canva: Best Overall Editing Tool You've probably already heard of Canva before. If you are a content creator and haven't yet started using Canva, you are missing out! This platform is so easy to use. After 5 minutes of playing around with the features, you will be a pro.
Canva allows you to make stunning designs without needing expensive design software. The answer everyone wants to know is, is this a free platform? There is a paid version of this platform called Canva Pro; however, the free version gives you so many options that you don't need to upgrade until you want to expand your designs.
Here is why Canva is so versatile and easy to use, whatever social media platform you want to create for, Canva has templates ready for you to use. You don't need to stay hassling and stressing to make sure the size of your canvas is correct because, with Canva, you can choose which platform you want to create for, pick the template accordingly, and start creating your content. It's literally a click-and-go software or app.
They also make it really easy to edit and add the font, color, photos, etc. Canva really is in a league of its own when it comes to customizing templates. We recommend that every content creator get on board and start experimenting with Canva, and we guarantee you won't be disappointed.
Top Pick: Canva PicsArt: Best Value Editing Tool What a fantastic app! Every content creator needs to download the PicsArt app and discover all the cool things you can do to set yourself and your content apart from everyone else.
This app has everything from designing to editing your photos and sharing them directly on any social media platform. You can do some really crazy stuff. For example, with just the click of a button, you can remove any background from your image and replace it with any other background you desire.
Want a background of the Milkyway behind you? PicsArt can do that. Maybe you want to be a little bit more creative and have laser beams shooting out of your eyes? You guessed it; you can do that as well on this app. Or maybe you want something more subtle, like a background blur or perhaps a more retro feel by adding a border.
You can even play around with the image's color and select specific areas of your photo you want to be changed. And if you're feeling a little bit lazy or have no time to create something from scratch, you can select one of the thousands of templates to work with. Work smart, not hard, right?
PicsArt is similar to Canva, but slightly cheaper, so we're giving it out best value editing tool distinction.
PicsArt
Adobe Lightroom: Most Powerful Editing Tool Adobe is the giant elephant in the legacy design world. Ten years ago, Adobe Photoshop was synonymous with design before a whole host of new companies and now tools and apps popped up to challenge Adobe's dominance.
Yet, even then, Adoeb's Lightroom app is a strong contender for a top tier editing app for creators. It's a bit more advanced than most photo editing apps on the market. It does take some getting used to, but once you do, it has some excellent features that will elevate your photo to the next level.
What we really love about this app is that you have so many of the features you do on the desktop version, like the masking option that allows you to choose from various masking option that helps you make precise color or brightness range adjustments and edit specific areas in a photo.
The healing tool enables you to clone parts of your image or touch out any unwanted objects. How about creating your own very personal photo filter? Adobe Lightroom allows you to do that. You can play around with color, light, noise reduction, contrast, and detail.
Once you are happy with your filter, you can save it as a preset and apply it to any of your photos, even creating your very own collection, which you can then export. And who knows, it could even turn into a lucrative side hustle selling collections of your favorite custom filters.
Adobe Lightroom
Biteable: Best for Video Editing Video editing can be scary. Nope, not doing it, there is so much going on, and most editing suites look like you need a degree to navigate the easiest tasks like importing a video, let alone to start editing. And when all you want to do is edit a short video, it just seems like too much work.
Hold your horses and take a seat because Biteable is the answer to all your editing nightmares. It allows you to create high-impact videos instantly. It makes it so simple for even the most technologically disadvantaged of us; anyone can produce high-quality video content.
You can upload your own video to edit, use their collection of animations, stock video, text, photos, and hundreds of templates, or merge both to create a cohesive piece of content to share with your audience. Whatever it is you want to create, Biteable has the answer. It offers hundreds of templates, allowing you to customize all elements and giving you the chance to create something unique to your own brand.
Biteable
Magisto: Best Use of Artificial Intelligence A whole production studio is waiting to be downloaded on your phone, and it's called Magisto! This app is one of the best editing software on the market. Great for those looking to take their Instagram and TikTok content to the next level. Magisto stands out in the artificial intelligence tools it offers users. In fact, it was bought by the video provider, Vimeo, a competitor to YouTube, because of its strong AI.
You can generate amazing videos on your phone, and what makes it crazy fun is that it uses artificial intelligence to select appropriate effects, transitions, and even sounds. We counted the steps it takes to create an awesome-looking video using the app, and within five clicks, you can have an original piece of content.
Pick the videos you want to use, pick the theme, colors, and music, click make my move, and badaboom, your video has been created. Magisto lets you make videos of up to 10 minutes long. This app has been downloaded a whopping 120 million times, which goes to show how much people love it.
What's really neat about this app is that it also has a feature to create some really sick stories and reels. Pretty much an all-in-one content creator's dream app!
Magisto
